• Info
• Résumé
• Contact

• Work
• AMA Alliance
• American Soc. of Newspaper Editors
• AMNA
• Blue Shield of CA Foundation
• Chocolat Organique
• Communiqué
• Connecticut Money School
• Detroit Parent Network
• Fbomb
• Invitation
• Lunar Gala
• The Nature of Maps
• Spring Carnival
• The Vegan Clothing Company
• YAI

..................................................
© 2009 Alia Hassan. All Rights Reserved. Built with Indexhibit

Client: American Medical Association Alliance

Description: The American Medical Association Alliance, a volunteer arm of the American Medical Association that focuses on physician, child and family issues, launched a campaign aimed at publicly shaming studios for making movies that depict smoking. Hoping to draw studio executives' attention, the alliance hired a mobile billboard, which I designed, to drive around the major studios.

The mobile billboard created buzz on the streets of Los Angeles and garnered media attention from outlets such as the New York Times, the Los Angeles Daily News, CNN, ABC 7 News and The Consumerist.